Odd One Out Tea

Odd One Out Tea is a modern tea brand from Taiwan, known for bold flavors and a strong visual identity.

 

Our agency partnered with the brand on an ongoing basis, delivering content production, creative direction, and social media management.

 

Scope of work:

- Photo and video production

- Social media management (Instagram & TikTok)

- Creative direction and visual branding

- Performance analysis and monthly strategy updates

 

Results:

- Monthly campaigns for new and seasonal drinks

- Consistent, on-brand visuals across digital platforms

- High-performing short-form content designed to engage and convert

- A cohesive digital identity tailored to the Los Angeles market

- A 47% increase in followers over one year of ongoing collaboration, with an average engagement rate of 30% across Instagram